Hand holding mobile device showing Venmo Gift Card purchase interface, powered by InComm InCentives

Venmo customers can now send and receive digital gift cards for popular brands such as Amazon and Starbucks directly in the app.

InComm InCentives is powering an exciting new offering with the launch of digital gift cards on the Venmo app. This new feature provides eligible Venmo customers with personalized ways to celebrate gifting occasions with popular gift card brands directly through the app. 

Eligible consumers can now use the Venmo app to send and receive digital gift cards for popular consumer brands. Gift cards received from others are stored on the in-app wallet for future redemption. Venmo customers also have the option to customize the gifting experience by selecting a short animation to accompany digital gift cards they send through the app. Animations are designed to celebrate special occasions ranging from holidays and birthdays to graduations and weddings.  

“For several years running, our annual holiday study has found that gift cards top the list of items that gift-givers anticipate purchasing for the holiday season,” said Brian Parlotto, Executive Vice President at InComm Payments. “Partnering with Venmo provides consumers with a fun, convenient way to celebrate the holidays and other occasions throughout the year — all on the same app that they use every day to send funds to friends and family.” 

Venmo’s in-app digital gift card offerings are powered by InComm InCentives’ bulk gift card ordering solutions, which enhance rewards and recognition programs to drive meaningful relationships between brands and consumers as well as businesses and employees. Our customized solutions are built on an industry-leading portfolio of monetary and non-monetary reward products. 

To learn more about purchasing digital gift cards on Venmo, visit newsroom.paypal-corp.com/2023-10-05-Introducing-Gift-Cards-on-Venmo 

Read more from InComm InCentives:

Decorative Text: Twelve Days of Holiday Gifts

12 Days of Holiday Gifts

Need gift ideas to celebrate your employees’ hard work during the holidays? Worried HR will look like a Scrooge this year with your current selection of employee gifts? Let us plan your employee holiday gifts with our “12 Days of Gifts” campaign...

A manager talking to her employee

A Guide to Gift Card Incentives for Employees

Recognition, Reinvigoration, and Retention Hey there, boss! Let's talk employee rewards. Keeping your team happy and motivated is no easy task, but luckily there's a simple solution. Gift card incentives for employees are a fantastic way to show...

Research Study
Professional woman smiling into the distance while holding notebook and mobile phone

Post-COVID Employee Recognition

How do employees feel about recognition in the workplace since COVID began? Research shows employee's priorities are further shifting post-COVID. A positive workplace environment isn't enough anymore. 80% said they have a positive company...

Industry Insights
African American woman tapping on Virtual Reality interface

B2B Industry Trends 2022

There are big opportunities around the corner. How can you prepare for the future? We've collected data on the latest trends for customer and consumer experiences so you don't have to. Take a peek and see what the future...

Research Study
Smiling woman redeeming a consumer loyalty award on her mobile device

Consumer Loyalty Research

Consumer loyalty is in — now more than ever. Businesses love loyal customers ... and consumers love loyalty programs.  Loyalty programs are big business. Whether it’s airline miles, store reward points, or a paid membership, consumers consider...

Research Study
Doctor checking blood pressure for health and wellness incentive

Health and Wellness Incentives

Health and wellness incentives are mutually beneficial — giving members funds for self-care to encourage healthy living, which improves long-term outcomes that ultimately save health plans money. Our research showed there is a lot of opportunity...